Definition:
The advertiser says or implies that people just like you use a product. (This often takes the form of a testimonial.)
Type of Speech:
ANCHOR (A North Carolina History Online Resource) is now its own website!
NCpedia search will be unavailable for 15-20 minutes beginning at 5:00 this Friday, March 13. We apologize for the inconvenience.
The advertiser says or implies that people just like you use a product. (This often takes the form of a testimonial.)